• Fiona Byrne (HB)
  • Luidgi Joseph (ESTIA)
  • Dione Leeger (TUD)
  • Sarah-Leigh Roberston (UAL-LCF)
  • Zhewen Yan (POLIMI)
  • #multi-functionality #transformative skin #phygital events #digital games

    INSPIRED develops multifunctional and transformative (from jacket to bags) fashion products for physical and digital events to feel connected to their chosen event irrespective of how they attend them. These products help reduce the one-time use of event merchandising while also creating a sense of connection between physical and digital event attendees. Physical consumers will purchase a product which has multiple uses outside the event meanwhile digital consumers will purchase a transformative skin which can be used during immersive events alongside digital games partners platforms.