FLOW
• Anna Baroni (POLIMI)
• Florent Dublanc (ESTIA)
• Justus Hermans (TUD)
• Ida Aguilar Johansson (HB)
• Sandrine Schäfer (UAL-LCF)
#on-demand local production
#customisation
#artistic performance
#long lasting service
#upcycled materials
FLOW develops customisable modular jackets based on sound and imaginary, to help the proactive generation (25-35 years old) to express and create consumption awareness. It is aimed to create an immersive customer involvement, reduce passive consumption behaviours, increase a proactive community and enable a change of attitude. Growing service and experience design market are the focus of Flow, that combines the virtual with analogue dimension.
